No perfect path, just progress. Stay true. Keep going. Just Gaux.

I grew up in Montana, where the mountains, the river, and the wide-open sky taught me to stay grounded, adaptable, and true to myself. Three peaks for my sisters and me, strength, support, an unbreakable bond. A river that reminds me to stay adaptable. Trees that keep me rooted in who I am. A Big Sky that means there's always room to keep exploring.

That's where Just Gaux started, and it's still the lens for everything I coach through today: the Hierarchy of Training, my six-layer system that starts with mindset and builds all the way to strength.

I've competed at the highest level of this sport, but Just Gaux isn't built for elite athletes. It's built for real people with busy lives who want to show up, keep moving, and grow through the challenge, wherever they're starting from.

Margaux Alvarez is a Performance & Mindset Coach, 7-time CrossFit Games athlete, and winemaker based in Knoxville, TN. Over more than a decade competing at the highest level of the sport, including appearances on NBC's Titan Games and American Ninja Warrior, Margaux built a career on a simple belief: real strength starts in the mind before it ever shows up anywhere else.

That philosophy is the foundation of Just Gaux, her coaching brand built around the Hierarchy of Training, and it's guided by her core values of Mindset, Community, and Authenticity. Off the platform, Margaux channels the same discipline into Work Hard - Wine Down®, her wine brand, proof that the same person who competed at the sport's highest level also knows how to enjoy what she's built.

Embrace the struggles, celebrate the successes, and enjoy the process.

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